TheAdsgency Blog

Picture this: You're sipping your coffee, scrolling through your Google Ads dashboard, wondering how you're really doing compared to your competitors. Sure, your ads are live, impressions are rolling in—but are you winning? That’s where the Google Ads Auction Insight...

If you've been wondering how to structure your Google Ads campaign for maximum performance, you're in the right place. With over 2,000 clients and nearly a decade of experience, we have tested every structure imaginable. And guess what? There is a better way to do...

Google’s Performance Max campaigns are powerful tools for advertisers looking to drive conversions across multiple platforms. However, to truly unlock their potential, optimization is key. If you're running Performance Max but not seeing the results you want, don’t...

As a Google Ads advertiser, we are always looking for tools to help us improve our campaigns efficiency to drive traffic, conversions, and sales. However, the effectiveness of our campaigns relies heavily on targeting the right audience with the right message at the...

If your Google Ads campaign is not getting impressions (what are impressions?), you're not alone. Many advertisers face this frustrating issue, but the good news is that there are clear reasons why this happens and effective solutions to fix it. In this guide, we’ll...

Why Google Ads Keyword Research Matters in 2025 Google Ads is more competitive than ever, and the key to success is proper keyword research. Without it, you risk wasting your budget on irrelevant clicks and missing high-value opportunities. By following a structured...

Google Ads can be a powerful tool for beginners to achieve massive success. However, knowing where to focus your efforts is crucial. This guide outlines key strategies to help you compete effectively, even as a beginner. For a deeper dive into Google Ads strategies,...

Imagine you’re trying to sell something, but instead of dealing with everyday customers, you're pitching to businesses—a whole different ball game. These guys aren’t looking for impulse buys or flashy discounts. Nope, they want solutions, efficiency, and ROI that...

In the legal world, competition is fierce. It’s like a courtroom drama—tense, strategic, and full of twists. But unlike the movies, winning here isn’t just about delivering a powerful closing argument. It’s about getting in front of potential clients before your...

Picture this: It's a typical Tuesday afternoon. Your dental chair is empty, your receptionist is scrolling through her phone, and your schedule isn’t as full as you’d like. Meanwhile, potential patients in your area are Googling “best dentist near me” right now. Who’s...

Every advertiser on Google Ads asks the same question: “What is a good CPC?” The answer isn’t as simple as a single number. The ideal cost per click (CPC) depends on several factors—your industry, target audience, conversion rates, and overall ad strategy. A good CPC...