TheAdsgency Blog
Discover ways to improve your Google Ads performances with the guidance and tips of our experts.
Google Ads: Your Guide to Online Advertising Success
In the competitive digital marketplace, reaching your target audience effectively is paramount. Google Ads offers a direct line to potential customers actively searching for products or services like yours. This comprehensive guide provides a practical, no-nonsense...
How to Handle Competitor Bidding in Google Ads Success
Strategies For Successful B2B Google Ads Campaigns
Imagine you’re trying to sell something, but instead of dealing with everyday customers, you're pitching to businesses—a whole different ball game. These guys aren’t looking for impulse buys or flashy discounts. Nope, they want solutions, efficiency, and ROI that...
Google Ads for Law Firms: The Ultimate Guide to Success
In the legal world, competition is fierce. It’s like a courtroom drama—tense, strategic, and full of twists. But unlike the movies, winning here isn’t just about delivering a powerful closing argument. It’s about getting in front of potential clients before your...
The Ultimate Guide to Google Ads for Dentists
Picture this: It's a typical Tuesday afternoon. Your dental chair is empty, your receptionist is scrolling through her phone, and your schedule isn’t as full as you’d like. Meanwhile, potential patients in your area are Googling “best dentist near me” right now. Who’s...
What Is a Good CPC for Google Ads? Benchmarks & Strategies
Every advertiser on Google Ads asks the same question: “What is a good CPC?” The answer isn’t as simple as a single number. The ideal cost per click (CPC) depends on several factors—your industry, target audience, conversion rates, and overall ad strategy. A good CPC...
What Are Impressions in Google Ads?
You know when you’re scrolling through social media or browsing the web and you see an ad pop up? You probably ignore half of them, right? Yeah, me too. But believe it or not, just by laying your eyes on that ad—even for a split second—that ad gets an added "view" to...
How to Fix a Bad Google Ads Campaign
Alright, so your Google Ads campaign is flopping harder than a fish out of water. Maybe you’re getting clicks but no conversions, or maybe your budget is vanishing into thin air with nothing to show for it. Don’t worry—I’ve got you. Let’s go over the biggest mistakes...
Smart Bidding vs. Manual Bidding: Which One is Best for Your PPC Campaigns
So, you’ve set up your Google Ads campaign, and now Google is asking you to choose a bidding strategy. Smart Bidding? Manual Bidding? It’s like picking between automatic and stick shift—both have their perks, but which one’s right for you? Let’s break it down in a way...
What is Google Ads Quality Score
Ever wondered why some Google Ads perform like rockstars while others just kind of... exist? That’s where Google Ads Quality Score comes in. Think of it like a report card for your ads—except instead of getting grounded for bad grades, you just end up paying more for...
How to Improve Your Google Ads Conversion Rate
Ever feel like you’re just donating money to Google instead of actually making sales? Yeah, you’re not alone. Running Google Ads can be frustrating if your conversion rate is low. But don’t worry—I’ve got your back. Let’s break down five easy (and not-so-boring) ways...
Crafting Effective PPC Campaigns: Best Practices and Common Mistakes
Alright, so you’re thinking about running some PPC (Pay-Per-Click) ads for your local business like a Law Firm? Smart move! When done right, PPC can be a game-changer for your business. But, let’s be real—if you just throw some ads together and hope for the best,...
Differences Between Google Ads and Facebook Ads
If you’ve ever run online ads or thought about hiring a PPC agency, you’ve probably asked yourself: “Should I go with Google Ads or Facebook Ads?” Both platforms are powerhouses in digital advertising, but they serve different purposes. So, let’s break it down in a...